The blog journal of METAHYPE, a PR and brand integration firm operating within the virtual world of Second Life®. This blog will provide news about METAHYPE projects as well as marketing news and tips for SL’s thriving business community.
Thursday, September 24, 2009
Fashion PR Blog PR Couture » Seven Fashion PR Dont’s
Good rules, and they don't apply solely to the Fashion industry. I notice a very worrying trend that journalists are considered unreflective lackays, and that simply is not true. They are your multiplicators, and should be treated with professional respect.
I think so too Peter. I also do some writing so I've been on either side of this and as a writer, I've been in a situation where I could tell that I was expected to essentially regurgitate ad copy. It's icky, un-cool, and will kill my interest in writing about something rather quickly.
Good rules, and they don't apply solely to the Fashion industry. I notice a very worrying trend that journalists are considered unreflective lackays, and that simply is not true. They are your multiplicators, and should be treated with professional respect.
ReplyDeleteI think so too Peter. I also do some writing so I've been on either side of this and as a writer, I've been in a situation where I could tell that I was expected to essentially regurgitate ad copy. It's icky, un-cool, and will kill my interest in writing about something rather quickly.
ReplyDelete